“Not My Family!” Strategies To Avoid Wealth Destruction

Wealth destruction at inheritance time is showing no signs of slowing down. More and more family members are litigating with

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Life Insurance Industry Must Do Better Controlling The Important Conversations.

Can you recall any life insurance company campaigns targeting consumers directly about the value and virtues of their core products?

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Does Your Retirement Plan Provide You With Enough Guaranteed Lifetime Income?

With interest rates at historic lows and people living longer, guaranteed lifetime income is critical to a secure retirement plan.  I

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Women Face Unique Threats In Retirement – CNBC’s Epperson On Why Annuity Should Be Part Of A Plan

A big part of our practice is dedicated to helping women create retirement security. We discuss the challenges facing many

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When Does Life Insurance Without Commission Mean Better Value?

“Bernstein…has introduced what are essentially no-load and low-load policies to the life insurance business…That could mean huge savings for policy buyers.” Forbes
“Low-load Life Performs Better For Clients, Companies” National Underwriter


Thirty years ago, I created, designed and introduced permanent life insurance policies without built-in commissions to the U.S. life insurance market. The concept quickly became known by several different names such as “no-load life insurance”, “life insurance without built-in commissions” and “fee-based” life insurance. Simple and straight-forward, it was well ahead of its time and perceived to be very disruptive in the distribution system of life insurance. We created life insurance products that eliminated the traditional selling costs that were historically priced into life insurance policies. The first year commissions (often 100%-200%), renewal commissions (totaling another 100%), overrides, expense reimbursements and numerous others were ALL eliminated from the pricing of the products I introduced to the market. The impact can be seen as better performance, lower premiums, immediate cash surrender value and complete transparency.

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